Ethics and Business Essay Example | Topics and Well Written Essays - 1750 words

Ethics and Business - Essay ExampleAccording to its simplest definition, business ethics refers to the practice of differentiating what is proper(a) and what is wrong. Everyday, businesses find themselves faced with decisions, which make a strong impact on the lives of the stakeholders of the ships company. Important here to note is that stakeholders just not only include the employees, customers, investors, debtors, shareholders, suppliers, distri scarcelyors and competitors (Wicks, Freeman, Werhane, & Martin, pp. 85-86, 2009) of the company but they in addition go on to include the entire society or community with which they are working. There are various reasons why companies should mission about ethics and ethical fashion at their organizations. First, gone are the days when business had great bargaining power and customers were only concerned with their products and services. globalization and revolution in information technology have changed everything and customers are no w more aware than ever. Furthermore, with increased competition, businesses now have no choice but to fulfill the needs of customers regarding the information that they want (Beauchamp, Bowie & Arnold, pp. 41-48, 2008). Thanks to the vigilant media, journalists, governmental agencies and another(prenominal) watchdogs, that any potential news about any irresponsibility, ignorance environmental protection, injustice to stakeholders and other forms of unethical conduct, sooner or later, reaches straight to the customers in flashes. In addition, when it does, customers have shown that they have the power to stage boycotts, protests and blacklist the company in the look of all customers. Therefore, it is in the best interests of the company and its stakeholders to ensure ethical conduct at all times (Henn, pp. 320-324, 2009). Second, when a company actually ensures ethical behavior with the insiders and outsiders, it acts as a vital source to motivate the employees. When employees kno w that they are indirectly working for a company, which is better than other companies or the organization, is not harming other unlike others or it is working for a cause as well, employees listen to their inside voice which tells them to work harder to be a part of it (Henn, pp. 320-324, 2009). Companies, which have championed unified social responsibility and ethical behavior, have had lesser employee turnover as compared to others. Furthermore, ethical companies are not only able to retain talent, but they also attract more talented and skilled people than others that allow them to have a greater pool of candidates (Wicks, Freeman, Werhane, & Martin, pp. 85-86, 2009). Third, marketing remains an important aspect of the business. merchandising ensures that company generates enough value for the customers to satisfy their needs and earn appropriate revenues. However, an important aspect of marketing is promotion of the product, in the absence of which the business has no reason t o survive because if the customer does not know about the product in the way in which the company desires then there is little no point in running the business (George, pp. 254-256, 2006). With the passage of time and especially over the past few decades, promotion is becoming an expensive and troublesome occupation for various businesses. It is becoming impossible to reach the desired customers with traditional means of promotion. Customers have greater control over their telephones, emails, TV sets and others. Furthermo